TOURING IS BREAD AND BUTTER

Many artists want to be successful in the entertainment industry.  Making money is the largest part of the equation that most will tell you.  Some where down towards the end is the actual inspiration that made most of us fall in love with this form of art.  To perfect something you must do it over and over again, then listen to the critiques and fans and tweek things accordingly.

This is a part of the Entertainment Industry and grabbing and tugging on your nuts, while screaming into a unresponsive microphone, to sub par quality beats, does not equate to a good experience for both parties.  If your focus is to make money and increase your following, there has to be something there that makes fans feel like your shows are a must see.  Think about it when did you not tune in to a free Michael Jackson concert or video.

People talk about sponsorships every day when I converse with them.  Sponsor only support highly active acts that spend more time performing live than bull jiving in the studio. They want to see if you can reach the people on a one-on-one level.  Is it a big sacrifice, no most artists spend a large amount of time hanging out and drinking anyway, at least get paid to do it.

Now venues understand that you need them more than they need you.  When that happens you have to think of more creative ways to make money.  Why not invite more people to a show and sell physical tickets, it will put more money in your pocket.  Beyond that it will give you tangible evidence that you can produce a following to other venues and prospective sponsors.  You can also bring other items to sell and get more exposure by handing out apparel, CDs, hats or what ever else.  Again this is tangible evidence that you are a marketable commodity and can sell product.

For the seasoned and experienced artists gigs are the place that they make the bread and butter to sustain their lives and careers.  If as a young up and coming act, you can not see this, you will continue to MAJOR IN THE MINORS and will be a bitter has been in no time.